Give Love Feel Good 1.0

In 2017 we decided Valentine’s Day needed a rework.

We enlisted the help of Kaiya Hemmings (of Heart Fun fame) and The Feel Good Store, and asked Saint John to write the name of a person or organization working to make Saint John a better place on a foam heart, pin it to the pink fence on Germain Street, and then tell the story of their valentine on social media. Despite three storms in one week, the fence filled up, and warm fuzzies went a little bit viral.


Thank you to Heart Fun by Kaiya and Anne McShane for your help!

About the Give Love Feel Good campaign:
Give Love Feel Good is an annual charitable campaign organized by Duke Creative Collective in partnership with The Feel Good Store and other businesses in Saint John, New Brunswick. The campaign changes from year to year, but consistently taps into the idea that doing something small for someone else can have a big positive impact. Past campaigns have asked Saint Johners to recognize people or organizations working to make Saint John a better place; encouraged Saint Johners to send a Valentine message to the newcomers in the YMCA’s English language classes; collected mitten donations for the Romero House; and collected children’s books to build the home libraries of kids attending priority neighbourhood elementary schools.

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Give Love Feel Good 2.0

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12 Days of Christmas